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The partnership marks the brand’s continued investment in making daily sun protection essential year-round.
January 19, 2026
By: Lianna Albrizio
Associate Editor
Supergoop! is Alterra Mountain Company’s official sunscreen sponsor. The brand signed a four-year partnership with Alterra Mountain Company, becoming the official SPF sponsor across all 13 Alterra ski resorts. Through this partnership, Supergoop! is bringing its best-selling formulas, including Unseen Sunscreen SPF 50, PLAY Antioxidant Body Mist SPF 50 with Vitamin C, PLAY Lip Balm SPF 30, and more, to ski lovers nationwide. Suncare Education Integration Supergoop! will feature its t...
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